{TEVA} Spring Break Presentation

Mar 3, 2015

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Had the pleasure of working with a brand I've been teaming up with for over a year. My first styling job with Teva! I have to tell you this was such an exciting experience. Teva has to be one of the chillest companies out there and the fact I was given total control was such an honor. 

For the styling I decided to go with a more vintage Spring Break throw back vibe, mixing prints patterns and textures. The new Teva collection is all about being free, letting loose and having fun with that "Spring Break" vibe I think we are all longing for during this terrible winter us New Yorkers are having. 

I wanted the models to look like they were all friends and I, without giving myself too much credit, feel as though I accomplished that. Easy apres surf hair and natural makeup.
 I tried to incorporate what the Biarritz kid would wear. Having grown up in a beach town, that wasn't too difficult. 

The event space has such a rad vibe, each station showcasing the different creative direction for each new style. I have to say my favorite part was DIY'iny my own pair of Teva's. My friends who joined spent the entire time at the DIY station making their own custom pairs and getting glue on everything including their hair, but that's what I loved the most - that people had fun and felt and understood the brand. The connection is everything these day.

 Overall it was such a pleasure to work with and meet the people behind the brand and I can't wait for you all to get your hands on what’s in store this Spring!

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16 comments:

  1. Those shoes are so cute! Congrats! I know the exciting and pressure of styling x

    http://www.fashioliezta.com

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  2. Oh so fun and cool!!

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    lb-lc | IT fashion and lifestyle blog

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  3. Really nice and fun idea, yet so Dainty and Chic!

    www.daintyandchic.com

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  4. Aww that looked like so much fun DIY-ing your own pair! Congrats on this collab!! The looks were great, you totally nailed it!

    xo,
    Mindy | Blonde Nouveau

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  5. Omg this really looks like fun, thats such a cool idea. xox

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  6. Looks like a lot of fun to me! I love the bedazzled sandals. Great post and thanks for sharing.

    The Office Stylist
    www.theofficestylist.com

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  7. that's really cool you're doing such big name styling gigs christina. not sure if i'm ready for tevas the return (?!) but looks like you did a great job.

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  8. Great post! Truly decent and fun thought, and I love that sandal.
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  9. those bejewelled sandals are amazinggg!

    xx nikki
    www.dream-in-neon.com

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  10. amazing bedazzling job on the flip-flops !! xo

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    ReplyDelete
  11. Great post!

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  12. Great job!
    xx
    N.Z.

    http://limitedweekend.blogspot.com/

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  13. Visit our online store we are 70%OFF
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  14. Sympa la collection.
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